Brochure and Catalogue Writing Services for Horticulture Businesses

Brochures, catalogues and mailouts are a big investment. Not only do they take time to write, but when you’re spending money on printing, you want to get everything right the first time.

That’s where Typeset can help.

We specialise in helping horticultural businesses like yours create the highly effective written content they need to engage their customers and achieve their business goals.

Let us do all the hard work for you.

We can:

• Do all the research, preparation and interviews required
• Write original and engaging copy tailored to your audience’s needs
• Turn your business priorities into effective calls to action
• Write to, or develop, your brand’s tone of voice and style guide
• Professionally proofread your brochures/catalogues/mailouts so they’re error free
• Take on projects large and small.

We supply you with clean, original copy that is publication ready. All you need to do is provide it to your designer for them to do the layout.

But we know errors can be introduced in the design process, so once your designer is done, send the finalised brochure or catalogue to us and we’ll check it again before you send it to your printer!

Got a question? Give Dan a call on +44 7922 736 382 or send a message.

About Typeset’s brochure and catalogue writing services

Whether you’re a garden centre, a wholesale or retail plant nursery, a garden designer, a garden that’s open to the public, or a gardening maintenance company, if you need garden-related brochures, catalogues, pamphlets, flyers or mailouts, Typeset can help.

Examples of the kinds of brochures/catalogues we can do include:

Product Lines

• Garden furniture ranges
• Tools and equipment
• Growing supplies
• Soil and compost products
• Garden structures (pergolas, arches)
• Irrigation systems
• Plant pots and containers
• Garden décor and ornaments
• Landscaping materials
• Seasonal garden essentials

Service Brochures

• Garden design services
• Landscaping packages
• Maintenance services
• Garden consultation offerings
• Installation services
• Plant sourcing services
• Garden renovation packages
• Commercial landscaping services
• Educational courses and workshops
• Garden advisory services

Plant Collections

• Spring/Summer bedding plants
• Autumn/Winter plants
• Bare root trees and shrubs
• Fruit trees and bushes
• Vegetable plants and seeds
• Perennial collections
• Houseplant ranges
• Rare and specialist plants
• Native plant collections
• Bulb catalogues

Specialist Guides

• Corporate planting schemes
• Commercial grounds maintenance
• Plant hire services
• Wedding and event plants
• Wholesale pricing guides
• Trade customer information
• Garden centre membership programs
• School garden packages
• Garden centre gift services
• Plant care guides.

Ready to chat about your needs? Call on +44 7922 736 382 or shoot Dan a message. Even if you don’t see exactly what you need in the list above, get in touch for an obligation-free chat.

Why choose Typeset?

Typeset is a small editorial services agency. We only do writing, editing and proofreading. (And it’s experienced humans who write our copy—we don’t use AI).

Our co-founder, Dan Hatch, is an RHS-qualified journalist. He’s got more than 25 years’ experience writing articles for newspapers, magazines and business clients.

He’s a member of the Garden Media Guild and is the current editor of the guild’s magazine for members, GMG News. He’s written for publications as diverse as Inside Horticulture, Gardening Australia and The Telegraph.

Dan is passionate about plants and garden design. He successfully completed his Level 2 Certificate in the Principles of Horticulture in 2021, including units in:

• Maintaining plant health
• Plant classification, structure, and function
• Plant nutrition and the root environment
• Garden features, plant selection, and planning
• Plant propagation
• Protected environments and their use in plant cultivation
• The choice, establishment, and maintenance of garden plants and lawns
• Fruit and vegetable production.

Dan is based in London, United Kingdom, but Typeset works across the English-speaking world, including Australia and the United States.

All our brochures and catalogues are professionally proofread by our ACES-qualified proofreader, Wendy Wood, before we send them to you for publication.

Give Dan a call on +44 7922 736 382 or send a message for an obligation-free chat about your needs.

Looking for long-term writing support for your garden business?

We’d love to help you with your brochure and catalogue needs, whether it’s one small pamphlet or your major annual publication.

We can also help you with all your other business writing needs, including:

• Blog posts and articles
• Newsletters
• Case studies
• Plant and product descriptions
• Website copy
• Social media posts
• White papers and annual reports
• Award submissions
• Year-round editorial ideas
• Proofreading any written content created in-house
• Any kind of written content you need.

If you really want to put a rocket under your marketing, our team can also help you with your long-term content marketing strategy.

As a starting point, content-based marketing:

• Generates more than three times as many sales leads as outbound marketing and costs 62% less (according to CMI)
• Increases traffic to your website, making you more easily discoverable
• Creates a connection with your customers and builds loyalty
• Builds a valuable, long-term business asset you can use again and again.

If you want to find out more about content marketing, give Dan a call on +44 7922 736 382 or email him. (There’s no obligation. He’s always happy to chat about content marketing, blogging, plants and gardening.)

Trust us with your writing needs (and get on with what you do best)

Outsourcing your writing to Typeset ensures you’re sending a high-quality, word perfect, customer-pleasing brochure or catalogue to your printer. It’s one less thing you need to worry about!

Let Dan and the Typeset team handle your writing for you.

It’s what we love to do.

Give Dan a call on +44 7922 736 382 or send a message to chat about your needs.